Welsh, Carson, Anderson & Stowe (WCAS), a number one non-public fairness agency centered solely on the expertise and healthcare industries, introduced at the moment that Travis Cameron will be a part of the Agency as an Working Accomplice in its Expertise Group. Mr. Cameron is an completed government with in depth expertise optimizing digital advertising and marketing channels and lead era within the expertise house. Mr. Cameron will work with the WCAS expertise portfolio specializing in digital advertising and marketing optimization, media effectiveness and partnerships.
Mr. Cameron has spent the final 13 years as a senior advertising and marketing government, most lately because the Strategic Partnerships Lead at Tealium, a number one advertising and marketing expertise firm. At Tealium he was answerable for growing the strategic partnership technique for the Americas together with integration with Google, Meta, and Amazon; advertising and marketing applications; income era; companies growth and retention assist. Previous to becoming a member of Tealium, he was at GALE Companions, one of many first international enterprise companies. He beforehand served as an Account Lead at Dentsu, working throughout their media firms as a part of the Isobar model, and began his profession because the Digital Technique Lead.
Mr. Donovan, Head of Expertise and Normal Accomplice at WCAS, mentioned: “We’re thrilled to welcome Travis to the WCAS Crew. His experience will assist information our portfolio firms to develop and develop their digital partnership methods in at the moment’s ever-changing digital advertising and marketing panorama.”
Mr. Cameron mentioned, “I’m extraordinarily excited to work with the WCAS expertise workforce and their portfolio firms. I’ve had the chance to work with the most important media and advertising and marketing firms all through my profession and sit up for bringing these insights and optimization methods to WCAS’s portfolio firms. Advertising and marketing is more and more centered on knowledge and privateness, powered by deepening partnerships not solely with the patron, however with different companies that service their vertical.”
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