U.S. Arm of Crypto Exchange Binance Is Valued at $4.5 Billion. Watch for an IPO.

Fenika Bench

Text size

Next Post

3 Questions Marketers Need To Ask About Marketing Mix And Attribution Modeling

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Alice K. Sylvester, Partner at Sequent Partners. Marketing is too complex today to be decoded by the naked eye. Machine learning and statistical models have […]